Sunday 25 May 2014

Mobile Augmented Reality Advertising

Mobile Augmented Reality Advertising

Augmented reality is becoming the hottest trend created so far. The possibilities are limitless, whether it comes to everyday stuff, games or even advertising. The idea that augmented reality could be used in advertising was born somewhere in 2008, but it took few years to get to the real deal. Today, it is only getting more popular with each day passed.

Smartphone users have many options available. Now, they have the amazing opportunity to discover advertising in a whole new way. Starting with Starbucks and Absolute vodka, turns out these brands are in front of the competition thanks to their new inventive ways of advertising.

Using a certain product, these companies trigger a 3D video or animation on the mobile screen. Sounds unbelievable? Well, it’s actually pretty legit.

Augmented reality offers unique advertising opportunities. It is easy to create a user-friendly advertisement, great to experience and fun to watch. And not only that. Augmented reality advertising apps give you the option to buy products directly by few simple clicks on the screen.

Interact with different characters, experience different type of reality advertising only on your smartphone screen. Augmented reality advertising is a type of advertising that every successful company should follow and make a different reality for the loyal customers.


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